Enhanced Ebook University (E2BU), presented by Digital Book World and the Idea Logical Company, is the most comprehensive, authoritative, and current program of its kind for publishing professionals. Date: Recording of WEBcast on July 7th, 2010.
Tuition: $39 /
DBW Members: $23 (Member discount will be applied at checkout)
Register for the complete series (all 10 sessions, plus the White Paper) and save over $100: $299 / DBW Members: $240. Not yet a member?
Get all of E2BU plus membership for only $20 more, a savings of 80%! Enhanced ebooks challenge traditional rights models by combining text, audio, video, and interactive elements into a single package. In this session, we explore the rights complications that arise for enhanced ebooks and discuss potential new licensing models.
Primary learning objective: Appreciate the licensing challenges posed by enhanced ebooks.
You will learn: • The rights required for an enhanced ebook
• Changing roles for publishers, authors, and agents
• New licensing paradigms being practiced in the industry
This WEBcast is especially important for people in editorial, marketing, subsidiary rights, contracts, legal, business development, digital, agencies and executive positions.
MODERATOR 
Kirk Biglione is a seasoned digital media professional specializing in web publishing systems, social and search strategies, and user experience. Kirk frequently speaks on topics related to digital media and is a co-founder of
Medialoper. His extensive writings on digital media and consumer experience have made him something of a reluctant DRM expert.
PANELISTS 
Devereux Chatillion, media and commercial litigator in the Litigation Practice of Sonnenschein Nath & Rosenthal LLP, and formerly Senior Vice President and General Counsel of Scholastic Corporation.
Richard Curtis, President of Richard Curtis Associates, Inc. & E-Reads.
John Schline, Senior Vice President, Corporate Director of Business Affairs for Penguin Group USA.
ABOUT ENHANCED EBOOK UNIVERSITY: Everyone is talking about enhanced ebooks, but nobody seems to know exactly what they are. What are our options for enhancement? How much does it cost? Who makes enhanced ebooks? Do we outsource the workflow? Can we create it in-house? Do we even have the rights?
Before publishers integrate enhanced ebooks into their business model and develop marketing strategies, they need E2BU. We gather the top publishers, agents, developers, and experts together to explore all the options, now and in the future, in a practical, business minded approach.
There's no fluff, no tech jargon, no fawning over devices – E2BU's 10 sessions zero in on the unique issues publishers need to understand to craft competent enhancements that satisfy readers and sell books.
